bpm’online marketing pricing

bpm'online marketing

Multichannel marketing software to deliver demand generation excellence

Total: $ 0 per year
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Perpetual license
Total: $ 0 lifetime
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CRM bundle

Leverage three full-fledged products for marketing, sales and service on a single CRM platform
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*Additional Information

The perpetual license option for on-site deployment is available upon request for enterprise-level customers. The purchase of perpetual license requires a one-time payment and the renewal of support packages on a yearly basis. Please discuss this with your bpm’online account manager.


The pricing of bpm’online marketing is indicated for monthly use of the software (including technical maintenance and updates to new versions).


The pricing of bpm’online marketing is calculated based on the number of marketing users, the number of active contacts and email traffic. An active contact is a contact included in one or more marketing activities - campaigns, mass mail or events - within a 12-month period.


The system is available in two deployment options – Cloud and On-site.



The minimum annual purchase volume per customer is $3,000 spent for any bpm’online products or vertical solutions. Purchase of add-ons, connectors, as well as support or training services is not counted as part of the minimum purchase volume


Pricing does not include taxes and fees (such as VAT) regulated by law.


The price includes a standard data processing package: 5 hours of machine learning (in general queue) and 100,000 predictions per month. The cost for additional data processing volume is quoted individually depending on required resources.


All products and editions require an annual contract.


An annual subscription assumes a period of 360 calendar days.


The cost of implementation is calculated separately.


One or more private IP addresses may be provided by Elastic Email ESP for email sending. Each additional IP address is $500 per IP address / per year.


Monthly subscription to bpm’online marketing Cloud includes all updates, technical support and 1 GB of storage space. Cost of additional 1 GB of storage space is $20 per year.
Data center additional services

Service Cost
Data storage
Data volume that is stored in bpm’online
1 Gb storage for each license is already included in the subscription. Cost of additional 1 GB of storage space is $20 per year.
Automatic database unloading (backing up)
file that the client can independently download via ftp
The price is $800. Additional charge for space on disk storage.
Site development
(website copy, used for development and testing)
When purchasing over 20 licenses, a copy of the website (the sandbox) is provided for two users free of charge. When purchasing less than 20 users, a copy of the website (the sandbox) is provided according to the price list of the chosen product. There is an additional charge for disk space.
On-site development
Testing and development of the system updates on the company’s own servers.
When purchasing 20+ licenses 2 licenses go free of charge.
Deployment on a dedicated server
The ability to deploy a system on a dedicated server, where other companies’ systems are not hosted. It enables a more flexible system configuration and customization. Recommended to use when one of the following criteria is met:

  • Resource-intensive integration, design improvements.
  • Increased availability and security requirements.
  • The need for more flexible configuration of the OS and the installation of additional software on application servers and DBMS.
  • Ensuring a guaranteed level of performance and exclusion of influence from other sites.
  • Scheduled maintenance requirements. 
The cost of service is calculated separately in accordance with required resources.